AirfaresSecrets, Maximum Value and Tailormade Travelplan
You may have noticed that I sent a promotion email last spring for the ebook My Airfare Secrets by Tony Morrison, and that I am now preparing an own product: MaxValue4Airfare.com
This begs a question:
Did I promote a product, which I did not like? Or ist that new product just a cheap “Me Too” ? And, why in the first place is a travel agent trying to promote products teaching how everybody can book flights by himself?
Let me answer the last question first:
We are an online travel agency, serving customers who need and want an extra service not avalable, or at least not available for free in the internet, and offline. If you have a travel schedule with 2 or three destination points, we build a tailormade travelplan for you, consisting of open jaw flights, stopover-flights and one way flights. We show you the available options and leave the choice to you.
If you need to have a reservation, but you cannot buy a ticket immediately, e.g. you need the reservation to apply for a visum, but you do not want to buy a ticket before you know that you will actually be able to travel, we can do that also.
But it is just clear, that everybody can book a simple flight let’s say from London to New York. So we reasoned, that it would be better to offer some support for people who book their flights by themselves, instead of just turning the away.
This way I came to look around for products available, and I came up with Tony Morris’ ebook. This book opens a huge amount of reseources to you. Starting with links to the big booking engines, but also providing links to seat plans for the planes of different airlines, and tips, how to search for discounts. The book is thery good in that. But the drawback is, that you need a lot of time to check all theses resources out, figure out how to use them and then go and shop around for the best deal.
Here comes “Maximum Value for Your Airfare into play: We developed a clear and simple framework, keeping you focused and saving your time when looking for the right offers, and evaluating them in the light of your own needs. It comes as a series of videos, showing you how to find the right airports for your travel, the right time to make a reservaton, where to find the offers etc. It is combined with a script calculating the complete cost of a flight, and with a glossary explaining that “airline speak”, e.g. the difference between a “direct flight” and a “non-stop flight”
So all three products, our
are part of the same effort: To serve the customers according to their needs, not according to our need.
Yours for more fun while travelling
Johannes Stockburger


Another great add-on, I truly could not have stated the idea far better myself.
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